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What is a video card?

2016-01-09 · In fact, a video card is simply an additional layer of thermal material on top of the original membership card. This layer is very thin and does not affect the verification method of the original membership card. Therefore, the video card can also be magnetic stripe card, IC card, or even a PVC white card. We only call it a video card with the visual printing function.

Actually, a so-called video card is an additional layer of thermal material on top of the original membership card. This layer is very thin and does not affect the verification method of the original membership card.Therefore, video cards can also be magnetic stripe cards, IC cards, or even PVC white cards. Only with the visual printing function are we called video cards.

The advantage of the visual card is that it can synchronize the information inside the card to the card surface, allowing customers to intuitively understand their purchasing details and more. This advantage is realized through chip visibilityA layer of visible thermal film is covered on the card surface. In the visual card printer, this thermal film allows the card information to be erased and filled in through thermal printing, allowing for repeated erasingWrite 500 times. This feature of chip video cards can bring more customers to many entertainment service industries, with bars being one of them.

In urban nightlife, bars not only provide social spaces for lonely people but also bring substantial profits to themselves. And so, all kinds of barsLike mushrooms after rain, they sprang up endlessly everywhere in the city. As a result, competition in the bar industry intensified. Marketing tactics are constantly emergingAttract customers to the bar. Membership marketing is the most common type.


Membership marketing is a widely recognized marketing method that helps retain more loyal customers. Therefore, bar owners spare no effort to offer various member discountsSet meals to attract customers. Membership cards, as proof of membership, have also received significant attention. Previously, membership cards were basically treated as proof for customers to enjoy discounts, and their cards were basically just vouchersThe balance and points earned are at most sent directly to the bar's membership management system via the phone, but how many people will spend money the next time?Waiting to remember or check past short messages to enjoy discounts. This restricts customers' ability to actively control their own consumption information. This is not conducive to customer development and

Maintenance. The emergence of chip video cards perfectly addresses this issue.


Let's take a look at the case of the Xiamen 1801 Bar application chip video card

Background of the 1801 Bar project

1801 opened in January 2009 on the first floor of the Xiamen Fulian Grand Hotel. The name comes from the 1801 Scotch whisky name, which is a brand new insideThe slow shake bar effectively blends trendy music with bar culture.

Additionally, "slow shake bars" are commonly known as quiet bars in China. Xiamen 1801 Slow Shake Bar is different from quiet music bars because it has distinctive features; It is not eitherThe lively DISCO Square because its rhythm is relatively slow; It's definitely not a performance, because it has an ambiguous vibe and a club-style way of interacting. 1801 Slow Rock Bar is XiaOne of the heaviest slow shake bars in the door.


To provide customers with more attentive service, 1801 Bar has launched a visual membership card. Its dazzling design combined with a novel visual card surface further highlights fashion and prestigeRest.

The 1801 Bar chip visual membership card leads the trend in design. The card surface of the Xiamen 1801 Bar Visual Card uses the world's most advanced window technology, allowing you to see your points anytimeInformation to facilitate customer inquiries, enhance interaction between merchants and customers, thereby maintaining loyal customer relationships and increasing sales.


Holding the 1801 Bar chip video card (membership card) allows you to enjoy various discount services. Each purchase accumulates points, and merchants use the video card when swipingPrinter printing shows your points spending status on the card surface, updating various discount information based on promotions, visually displaying them for membersA renewed feeling. Points can also be redeemed for valuable gifts, allowing members to redeem their cards at the store.

1801 Bar Project Effectiveness Evaluation

After adopting the bar video card, the advanced service not only increased 1801 Bar's reputation in the industry but also strengthened communication and interaction with usersWhen customers receive a video card, they feel honored and have a unique experience!
Avant-garde and fashionable, cutting-edge interior design, professional imported karaoke speakers, and a uniquely cool visual membership card will once again spark a new concept of slow shake bar trends.

Summary: Vision cards provide customers with an excellent experience while also bringing substantial returns to merchants. It is foreseeable that video cards will include the membership card sector in the futureRecognition will occupy an indispensable position.

What is a video card?

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