Shopee local store clusters offer a blue ocean approach
2021-04-12 · Shopee's cross-border store cluster project requires little investment, no platform deposit, straightforward and straightforward. You just make money by opening a store, listing goods, and placing orders. It's not as complicated as domestic e-commerce, where each store requires a deposit and fake orders. It's extremely difficult, and many people can't afford it. It's complicated, highly competitive, and impossible to quantify
What kind of platform is Shopee?
Shopee is an e-commerce shopping platform for Southeast Asia and Taiwan, China. Founded in Singapore in 2015 with its headquarters, it later expanded to seven major markets: Malaysia, Thailand, Taiwan (China), Indonesia, Vietnam, and the Philippines—equivalent to Taobao in China. Its IPO investment is Tencent X Company, which ranks first in downloads among Southeast Asian shopping apps. You can search on Baidu for details
Three dimensions tell youWhy build a Shopee local store cluster?
From the perspective of the Shopee platform: Shopee provides much greater traffic support for local stores than cross-border sales, and prohibited categories are not restricted by cross-border restrictions.
From the perspective of local customers: choosing products from local stores offers cheaper prices for the same items, faster logistics times, a better customer purchasing experience, and compared to overseas sellers, local customers tend to trust local stores more.
From the seller's perspective: more and more cross-border sellers are joining Shopee, increasing competition pressure among sellers, price wars are causing lower gross margins, and Shopee's cross-border dividend period is gradually disappearing.
Advantages and disadvantages of local sellers:
Advantages:
1. Logistics advantage: local sellers deliver faster delivery.
2. Commission: Local stores do not charge a 6% commission, only a 2% transaction fee.
3. Fewer category restrictions: Due to logistics safety concerns, some products in each category on Shopee are banned from sale, but local sellers are not.
4. Traffic: The platform prioritizes showcasing local stores, which have more traffic
5. Faster payment collection and shorter cycles, with daily withdrawals available and payment collected upon receipt
Disadvantages:
The supply is far less abundant than domestically (this problem has been perfectly solved; we have a blue ocean approach, independently developed collection scripts, and simulate manual automatic scraping).
Shopee local store process demonstration
How do we make money? This is by leveraging the information gap of mobile internet. A water bottle that costs 10 yuan domestically can sell for 69 yuan or even higher abroad
Specific steps: (Stock and release product -- Product markup sales -- Order generation -- Overseas procurement -- Overseas shipping -- Overseas product receipt -- Order payment -- Exchange rate conversion -- RMB -- Subtract procurement and service costs = Profit)
What do you need to do with Shopee?
Store opening: The cost to open a store is 150 RMB per store, and it is a local store (for example, a Malaysian store run by locals).
The more stores you have, the more orders you get. Of course, the costs are relatively higher. Basically, when a store sells 3 to 5 orders, the store's costs are recouped, and the profits are collected later, with no need for store deposits or so on
Operations: Upload product data, pay extra for daily operations and maintenance optimization, just wait for orders to be issued
Advance funds: When your store has overseas orders, we don't need to stockpile instead. We can directly purchase from the previous store or the cheapest product of the same model and send it to the warehouse (this is working capital, so there is no risk of inventory loss or shortcuts).
Introduction to Shopee Local Store Software
Intelligent customer service
Intelligent reply, configurable languages, supports multi-store integration, improves response and conversion rates, and reduces seller customer service costs
Collect and load goods
Precise collection (price, keywords, links, entire store) for single-store listing, refined online edited images, bulk pricing, one-click new listing, multilingual translation
Order orders and shipping
Warehouse integration, same-store orders, multi-store one-click order processing, after-sales tracking of previous suppliers' shipment status, and ensuring order delivery timeliness.
Statistics
Number of store orders, sales amount, total profit. After-sales order quantity, warehouse shipment quantity statistics, etc
Store product management
When you see products uploaded by various stores, you can batch modify the prices of the products, help you batch list and delist products, and edit titles in bulk
Marketing activities
Set up discounts, coupons, and follow gifts for your store to increase your store's exposure
Operational tools
One-click settings for trending keyword recommendations, transaction price suggestions, marketing campaigns, finding matching followers for mutual follower support, boosting store rankings, and promoting conversion rates
What services can we offer you?
Technical support: Provides the latest industry technology and blue ocean product selection methods, avoiding homogeneous product selection. The entire project process includes hands-on instruction and on-site order placement, allowing you to earn money directly from home
Resource support: Provides logistics resources, withdrawal resources, order ordering resources, store channels, software channels, and community resource connections throughout the entire project process
Management support: Small teams rely on relationships, large teams rely on systems. From 0 to 1 is about doing the project well; from 1 to 100 is about a complete business management model. We provide you with automated operation solutions to build automated money-making machines
Franchise promotion policy
The fee for this round is set at 29,800 for in-person classes and 18,800 for online classes. Why are they so high? First, the filtering threshold and low-threshold output also bring low efficiency. Core gameplay and franchise support require a lot of effort and time, and the returns you bring are far from the current fees!
Face-to-face teaching: Hands-on instruction will teach you how to produce orders before leaving. Pay a 20% deposit before signing up for learning, which will grant you software usage rights worth 35,000 yuan and 30 stores per year
Online classes: One-on-one teaching through group groups to ensure teaching quality, offering software usage rights worth 35,000 yuan per year and 10 stores per year
Risk commitment
If a franchise contract is signed and the learning strictly follows teaching requirements and does not meet the teaching content, a refund will be issued without reason
Get a quote plan
Just state your usage scenario and we can provide you with a quote! Thank you for your cooperation!
